What this will do is keep your name and logo in front of people. The old saying “out of sight, out of mind” is as true today as it ever was. Something as simple as a pen with your name and logo on it will help to keep you in mind. This type of “top of mind” advertising is what the big dogs spend millions of dollars for. Sending a thank you card with a free gift to your client after the sale or job is finished will help to increase your business. When you do this a couple of things happen. Number one, you greatly increase the chance of gaining repeat business from the customer. It takes more time and money to gain a new customer than it does to keep an existing customer. Why, because the existing customer already knows and likes you. You don’t have to sell them on you or your service. You have already provided stellar service to your client, doesn’t it make sense to put a little effort into turning that new customer into a source of repeat business? The second thing that will happen when you send a thank you card with your promotional item is that it will increase that all important word-of-mouth advertising. People talk and this kind of gesture is what makes people talk about you. Say you own a lawn care business and you send a card with a small gift to your client after the job. The next time someone mentions lawn care around your client you can be sure they will bring you up and talk about how wonderful you are.
For more promotional item ideas click the Promotional Item Catalog link. If you don't see what you are looking for there give us a call at
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Do You Want to Increase the Publics Awareness of Your Company and Generate More Repeat Business?
